Technology Marketing Myth 2

July 2, 2008

I came across a print advertisement pointed at the small / medium business space that stated you could fork over some cash, then your web site would be “Search Engine Certified”

Two words come to mind – B.S.

Search Engine Certified does not exist.

Search Engine Optimization (SEO) exists. SEO is a time consuming and painstaking process of optimizing your web site copy and structure to assist your web site in generating traffic from search engines.

If you think search engine optimization is easy – Just ask Amrit Hallan or The Search Engine People

Technology Marketing Myth 1 is here


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