Blog as Website
September 23, 2008
I have seen one or two small business web sites that were actually blogs.
I was not overly impressed because, Well, they looked, kinda blog-ish
For a smaller organization, blog software could be pretty effective;
- If you ensure that you update it regularly, search engine rankings will help generate traffic. Which can help generate sales.
- Easy to operate
- Easy to update
- Easy to add pages and links
For All SMB’s?
I don’t see blogging software as much use in the general SMB /SME space as there are negatives. These include:
- a very flat structure
- lack of scalability into e-Commerce or CRM applications
That being said, for what I would call cottage industry businesses, it would be an excellent choice.
Also, local non-profits, or local chapters of non-profit organizations could use them quite effectively.
If you are a small business using blogging software, please point me to it!
UPDATE: After getting proven wrong, the Blog As WQebsite Revisited Post is now available !
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