Process + Organization + Technology
November 4, 2008
For you, the business Owner or Manager in the small to medium business space, two of those 8 points are particularly relevant.
In many places on this blog I have stated that people, process, then (maybe) technology are key in our businesses. Technology in, and of itself, is useless with out the other two.
Sandy quotes George Colony of Forrester Research as stating this relationship almost as an algebraic equation.
Process + Organization + Technology ….when you change any one of these, the other two will have to change
Technology has changed your customer, and your customer will change your business
We need to know our customers.
No, not that one. You don’t actually sell parts to ACME Widget Co.
You sell parts to;
A) An engineer at ACME Widget who likes the flexibility of your part because it fits in several widgets
B) The CFO at ACME Widget because your part is 6% less expensive than your competitor
You can subscribe to this blog by clicking the RSS icon on the Home Page!