A Hat Tip To Rick

March 3, 2009

Rick Roberge  had some insightful comments on this post I did titled Production vs. Interactions.

What we agree on completely – if you can measure it, you can manage it

So the wider question;

As a SMB business owner or manager, do you believe that you can calculate a financial ROI on something that you may not be able to measure in advance?

I welcome your comments.

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